Higher education guidance · Colombia
IcfesBot
Turning exam results into a starting point for decisions
Personalized guidance delivered through WhatsApp to help Colombian students explore higher education, costs and financial support using their Saber 11 results.
- Where
- Colombia
- Work
- Personalized information · WhatsApp guidance
- Stage
- National guidance platform
- My role
- Founder, ConsiliumBots
The project
Make information relevant to the student receiving it
Students receive their exam scores at a moment when choices about programs, institutions and financing become concrete. IcfesBot uses that context to make guidance more relevant and easier to access through a familiar communication channel.
ConsiliumBots builds and hosts the tool, with distribution through ICFES. The project grew out of earlier search experiments; the chatbot and the original Nudge to Search evaluation are distinct interventions.
What the work involves
Begin with exam results
Anchor the conversation in the student’s own Saber 11 results and educational options.
Explore options
Help students consider programs, tuition costs and available routes to finance further study.
Learn from engagement
Use follow-up surveys and research to understand which information students seek and use.
Research & implementation
A service delivered at national scale
ConsiliumBots reports reaching more than 430,000 students in the 2023 campaign. Its public record also reports application and borrowing outcomes. The separate Nudge to Search paper documents the earlier experimental evidence and its limits.